Written by Karen D. Swim I sat at my desk watching the steam from my morning cup of coffee curl and dissipate in the quiet morning air. Technically at work but not fully alert I gazed out the window as command central booted up for the day. I closed my eyes and inhaled the aroma [...]
Life, Death and Dreams
Written by Karen D. Swim Do you have a dream graveyard? Tombstones planted in the backyard of your life that trumpet the life and death of long forgotten hopes, goals and plans. Birthed with possibility, shining bright with a vision, they now lie silent in a land of dry bones. “It whispers; all is waiting [...]
7 Reasons You Need an Ideal Client Profile
Written by Karen D. Swim Taking time to profile your ideal client is essential. Knowing your ideal client will help you focus your business model and resources on acquiring and retaining the right clients. It will also minimize the risks inherent in gaining customers that are not a good match. Developing a client profile is [...]
Vision or Lie?
Written by Karen D. Swim Ron entered the building right on time for his appointment with Neal. The office was modern with a coolly detached vibe. After giving his name to the receptionist, he was directed down a long hallway to a spacious hallway with a large oak desk. After exchanging pleasantries, Neal and Ron [...]

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