Think Big, Act Practical

Image by cinnablythe via Flickr In part 2 of my interview with  Solo Business Coach and Entrepreneur, Trish Lambert she tells all about her Fuzzy Bunny Slipper Contest and the lessons learned in putting together the promotion. If you missed Part I, you  can read it here. Contests can be a great marketing tool for solo [...]

Secrets of a Solo Business Owner

I had a chance to interview, Solo Business Coach and Entrepreneur, Trish Lambert recently. Trish has decades of experience as an entrepreneur and was leveraging remote and distributed work teams long before it became the new work model. She has a particular passion for solo business owners to which she devotes, Success in Sweatpants a [...]

In Defense of Selling

Image by paganites via Flickr There is a growing movement of people that seem to believe that selling is equivalent to the old style peep shows frequented by dirty old men. They’d rather we all hold hands and sing songs around the campfire. I love a good round of Kumbaya as much as the next person [...]

Mid-life Crisis Number 122 and What You Can Learn From It

When I was 29, I had a full on midlife crisis sans the red convertible. I engaged in endless self reflection and mourned that my 20s were gone. I changed my hair and considered jumping from a plane but I was too busy with work to schedule it. I turned 30 and realized I had [...]

Groupon Not Such a Bargain for One Business Owner

Image via Wikipedia I have been a huge fan of Groupon, a coupon system for local merchants, since I first heard about it last year. The site provides consumers with a way to tap into group bargains without  a group, and local merchants with a way to gain new customers and increase store traffic. Strategically deployed [...]