Image by cinnablythe via Flickr In part 2 of my interview with Solo Business Coach and Entrepreneur, Trish Lambert she tells all about her Fuzzy Bunny Slipper Contest and the lessons learned in putting together the promotion. If you missed Part I, you can read it here. Contests can be a great marketing tool for solo [...]
Secrets of a Solo Business Owner
I had a chance to interview, Solo Business Coach and Entrepreneur, Trish Lambert recently. Trish has decades of experience as an entrepreneur and was leveraging remote and distributed work teams long before it became the new work model. She has a particular passion for solo business owners to which she devotes, Success in Sweatpants a [...]
Groupon Not Such a Bargain for One Business Owner
Image via Wikipedia I have been a huge fan of Groupon, a coupon system for local merchants, since I first heard about it last year. The site provides consumers with a way to tap into group bargains without a group, and local merchants with a way to gain new customers and increase store traffic. Strategically deployed [...]
Are You Touching All the Bases in Your Communication Game Plans?
If you are deaf or hard of hearing, you can read the transcript of this skit here. In this classic comedy skit by comedy duo Abbott and Costello we witness the hilarity that can ensue from communication errors. Real life communication errors can also be funny and may even serve as a bonding moment between [...]

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