5 Sweet Business Lessons from the Cake Boss

The Cake Boss is a US Reality Television Show which follows family owned Carlo’s Bakery in New Jersey, as they create amazing cakes. The cakes are unbelievable – a NASCAR race car cake (pictured to the right) built to scale, a cake that looked exactly like a paintball field and even a dog cake for [...]

Is Your Business Puzzle Missing a Piece?

Image via Wikipedia I need a press release I was told I need to be on Facebook We need someone  to create tweets for us and so it goes… One piece of a much larger puzzle, offered as the answer by a well meaning advisor, expert or friend, or taken out of context from a [...]

What I Learned from the “Why Girl” and How It Can Help your Business

Image by Liquid Lucidity via Flickr Written by Karen D. Swim Years ago, I had a colleague who we nicknamed “The Why Girl.”  It was not one of those mean, behind the back nicknames whispered in the corner by the water cooler, she knew and embraced our good natured ribbing.  She earned the nickname because [...]